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A Technique for Producing Ideas James Young
Publisher: McGraw-Hill

A Technique for Producing Ideas by James Webb Young. Kirby Ferguson has written a summary for the book A Technique for Producing Ideas. If you don't have time for a story, I can summarize this post in three words: Keep a journal. Â�イデアのつくり方-A Technique for Producing Ideas · ニュース/その他 · f:id:toyota_social:20110417181221j:image. A lot of what I do in my worklife involves helping people to be creative. Write It Down Make It Happen: Knowing What You Want and Getting It by Henriette Anne Klauser. In his seminal work, A Technique for Producing Ideas, James W. The instruction from the book, first published in 1960, has served me throughout my career. In one of my college classes, I read a little book titled A Technique for Producing Ideas, by James Webb Young. I think that is why once a year or so I reread a book by James Webb Young entitled “A Technique for Producing Ideas”. To quote David Ogilvy: “Nobody ever arrives at a very big idea through a conscious, rational thought process. Young suggests doing as much research as you can, cataloguing your findings and then doing something completely different. Generating good idea is a fine art, if you have mastered it you will be. Otherwise, continue reading and pick up a copy of A Technique for Producing Ideas by James Webb Young.